The Modern Sales
Conversation
Advanced Scripts & Conversational Psychology
Get the 2026 Scriptbook
Live training + breakdown on Feb 17 with Bryan Casella
WHAT YOU’LL LEARN
How modern agents control conversations without pressure
Why most scripts fail, and how to fix them
Open-ended & indirect frameworks that lower resistance
How to turn calls into appointments, not arguments
WHAT YOU GET AFTER REGISTERING
2026 Scriptbook for Cold Calling
Proven conversation frameworks (Expired, FSBO, SOI, Follow-up)
Indirect language that disarms defensiveness
Linguistic upgrades that reduce resistance instantly
February 17, 2026 - 5:00 PM EST - Live on Zoom
Scriptbook access delivered after registration
The Modern Sales
Conversation
Advanced Scripts & Conversational Psychology
Get the 2026 Scriptbook
Live training + breakdown on Feb 17 with Bryan Casella
WHAT YOU’LL LEARN
How modern agents control conversations without pressure
Why most scripts fail, and how to fix them
Open-ended & indirect frameworks that lower resistance
How to turn calls into appointments, not arguments
WHAT YOU GET AFTER REGISTERING
2026 Scriptbook for Cold Calling
Proven conversation frameworks (Expired, FSBO, SOI, Follow-up)
Indirect language that disarms defensiveness
Linguistic upgrades that reduce resistance instantly
February 17, 2026 - 5:00 PM EST - Live on Zoom
Scriptbook access delivered after registration